Avita is the consumer laptop brand of Hong
Kong-based Nexstgo, which decided to enter the U.S. laptop market this year
with cheap, colorful models like the Clarus and Liber, the latter of which
ZDNet's Eileen Brown favorably reviewed a couple of months ago. With its two
newest families, it launches itself into a higher echelon of performance while
maintaining its rainbow of chassis choices.
Avita plans to introduce the Admiror and
Pura lines to the larger world during next month's CES, though the notebooks
are already for sale in the company's home market. In its press release, Avita
emphasizes the design bonafides of the new systems, while providing little
information about the specs. Luckily, the Hong Kong version of the brand's
website fills in some of those details for us.
While the Clarus was a low-price,
low-performance machine, the Liber was a step up. The Pura family continues
that midrange approach, offering Intel Core i3-8145U or Core i5--8265U
processor options, 4GB or 8GB of RAM, and 128GB, 256GB, or 512GB SSDs. The
14-inch display features 1,920x1,080 full HD resolution, and the Pura is
available in hue's hue of color choices, including two different shades of
pink. One downside is that it loads Windows 10 S mode by default, forcing those
looking for the full Windows 10 experience to workarounds (or to look at
another laptop).
With the Admiror, Avita takes on more
luxurious laptops, starting with an all-metal chassis that the company claims
-- apparently not with tongue in cheek -- to take inspiration from both high
fashion and Gothic architecture. In addition to its admittedly good looks, the
Admiror line offers either a Core i5 or Core i7 CPU running the full version of
Windows 10, though it offers similar memory and storage options as the Pura
line. It will come in either 14-inch or 15.6-inch sizes, with 4K and
touchscreen options promised in the future. One thing the Admiror offers less
of than its siblings is in the color department, providing "only"
five choices, although none is black, white, or gray.
Though Avita hasn't mentioned pricing or
availability yet, the current starting price for the Admiror line in Hong Kong
is close to the equivalent of US$ 900. As with their predecessors, the Pura and
Admiror laptops will be available via Amazon.com as well as Avita's American
website.