Fitbit managed to turn things around with the launch
of the Ionic and Versa smartwatches and is now looking to appeal to a different
type of customers: businesses. Fitbit Inspire and Inspire HR are the company's
new fitness trackers only available to corporate customers.
They are part of the Fitbit Health Solution program
and will be available exclusively through Fitbit corporate, wellness, health
plan, and health systems partners and customers of their organizations,
participants, and members.
Fitbit Inspire offers various health and
fitness-related features like activity and sleep tracking, calories burned and
reminders to move. The fitness tracker is swim-proof (water resistant up to
50m), offers up to 5 days of battery life, and features an intuitive
touchscreen. The Inspire receives notifications from your phone such as calls,
texts and calendar alerts.
The Inspire HR includes some additional features
like heart rate monitor, sleep stages, cardio fitness level, real-time pace and
distance with phone GPS, and more than 15 goal-based exercise modes. Since they're only available
through its Fitbit Health Solutions program, there's no price attached to these
fitness trackers. Also, it's unclear whether or not they will be made available
to everyone at some point in the future.
