Samsung announced the launch of Lacoste accessories for its latest foldables – Galaxy Z Fold5 and Galaxy Z Flip5. The new partnership is an “immersion in urban culture, investing in the world of fashion and sport” and will bring unique cases for the duo of smartphones with the legendary crocodile logo.
The face of the Samsung France X Lacoste
campaign is the online celebrity Sally and posters with her face are already
appearing at key locations across the country, including all Samsung Experience
Stores and the Lacoste flagship store on Champs-Elysees. The first week of the
partnership will be marked with a promo deal on the Samsung France website.
Every purchase of a Galaxy Z Fold5 or Z Flip5 smartphone will come with a free
Lacoste case and € 150 trade-in bonus as well as a free Galaxy Buds2 Pro
(separately sold for € 299).
Users who decide to buy the 256 GB variant
of the Flip5 in any of the Samsung Online exclusive colors will get a further
€100 discount. The offer is even bigger for a Fold5 purchase - € 200 – but the
customer must go for the 256 GB Cobalt option.
