How many times can you launch the same series of smartphones? Well, if you're Xiaomi sub-brand Redmi, the answer to that question nowadays seems to be "at least three". The Redmi Note 12 series got its first launch in China back in November. Then, in January, they made the jump to India, where the Redmi Note 12 is different compared to the Chinese Redmi Note 12, even though the Redmi Note 12 Pro and Redmi Note 12 Pro+ stayed the same.
Now, almost two months after the Indian
launch, the brand has unveiled the "third time's a charm" launch
event, which will be taking place on March 23 under the "Live vivid"
slogan. As you can see, the company is definitely high on its own supply here,
with references to space shuttles required "just to catch up" with
the "out-of-this-world amazing" launch. We'd believe that too, were
this not the third rodeo for the same models.
Weirdly enough, there's no mention of
geography that we can find - so it's unclear which market(s) this launch is
for, specifically. Since it's been announced by the global Xiaomi Twitter
account, however, we assume it will be a "global" launch, though that
word's meaning when it comes to Xiaomi-related things is getting more and more
vague by the year. We're going to assume this means the devices will be
available officially in Europe, and maybe some other places too, but it looks
like we won't know for sure before it happens, so join us on March 23 to figure
out precisely what's what.
The event will be taking place online at
23:00 in China, which is 15:00 in London, 16:00 CET, 11:00 EST, and 20:30 in
India, respectively.
