Bugatti, the known luxury sports car maker, is entering the home audio business. The automobile manufacturer is apparently partnering up with another brand to launch “the Bugatti of home audio.”
Similar to its ultra high end sports cars,
Bugatti is planning on launching premium home audio systems as well. In an
announcement earlier this week, the company said that it would be collaborating
with a German based audio company called Tidal. This partnership will create
“the Bugatti of home audio,” with its first pair of luxury speakers being
dubbed “Royale.” Any sports car enthusiast would have heard of Bugatti, and its
sports cars that are one of the fastest in the entire world. But the new move
to enter the home audio is a bit surprising to say the least.
The Royale speakers are large floor
standing loudspeakers that house a combination of four woofer speakers, a
single three way driver, and a tweeter with a diamond diaphragm. As per a CNet
report, these new audio products from Bugatti are active speakers. In other
words, each individual speaker has its own built in amplification. For those
unaware, most audiophile speakers are passive and are driven by a separate
amplifier and preamp. The Royale speakers will pair with a Bugatti branded
controller, which will allow users to connect to a variety of different audio
sources to the speakers.
At the moment, the company is only
planning on producing 30 pairs of the Royale speakers in two special editions,
namely Edition Noir and Edition Blanc, which are black and white respectively.
Notably, Bugatti will offer limitless amounts of customization on the massive
speakers that weigh approximately 352 pounds (roughly 160 kilograms).
Unfortunately, the automobile maker has yet to disclose the speakers’ price.