Timex is one of the popular wristwatch brands in the world. The Indian subsidiary of the company called Timex Group India Ltd has launched a new product called Timex Fitness Band. Unlike most fitness trackers in the market, this one is targeted at fashionable customers just like the OPPO Band Fashion.
The newly launched Timex Fitness Band
sports an alloy casing and ships with a stainless steel mesh strap. However,
interested customers can opt for an optional black-colored silicon band if
required. The fitness band comes in two colors namely Rose Gold and Black with
model numbers TWTXB100T and TWTXB101T respectively.
The tracker comes equipped with a
0.96-inch color display with a resolution of 160 x 80 pixels and support for
touch input. The type of the panel is not known but going by the 5-day battery
life claim, it must be featuring an LCD panel. Since Timex is a traditional
watch brand, the company does go detail into the hardware specs and features of
its fitness tracker. As per its website (via Mr. Phone), the tracker supports
heart-rate monitoring, activity tracking, call/SMS notifications, and music
control.
In a nutshell, the Timex Fitness Band is a
basic fitness tracker with a classic design like no other in the category. The
Timex Fitness Band is priced at ₹ 4,495 and is available starting today from
authorized retailers across the country. It can be also bought online from the
company’s official website but the product is listed “Coming Soon” as of
publishing this article.