Realme entered the Indian smart TV market
with the launch of Realme TV last week. The brand’s televisions come in two
sizes – 32” and 43”. Now, the company’s Indian CEO Madhav Sheth has confirmed
that Realme will be soon launching a premium 55-inch TV. The first sale of
Realme TV was held recently. According to the brand, it sold over 15,000 units
in less than 10 minutes. That’s an impressive sales figure for a new entrant in
the smart TV market.
Last week, Mr Sheth revealed that his company
will soon begin local manufacturing of its TVs by setting up an SMT
(Surface-mount Technology) production line. Also, in an interview with IANS, he
mentioned that 55-inch TVs are considered as premium and flagship. Hence,
Realme is preparing to launch a 55-inch smart TV soon to ‘give users more
ground-breaking experiences’.
Realme’s current TV offerings (32-inch and
43-inch) are similar to models by competitors. Only two things make them stand
out and they are MediaTek processor and 24W quad stereo speaker. There are a
couple of TVs from Iffalcon that offer 4K panels at a similar price to Realme’s
43-inch model which has a 1080p screen. The competition is even tougher in the
55-inch segment.
We will have to wait and see if Realme can
make a difference in India’s smart TV market as it did with smartphones.