On the sidelines of the CES 2020, Indian
e-commerce giant Flipkart has made an announcement that it will be adding
laptops too, under its ‘MarQ by Flipkart' label. Its first laptop is called the
Falkon Aerbook, which is designed to be thin and light and is powered by
Intel's 8th generation CPUs. The laptop will be exclusively available through
Flipkart for a starting price of Rs. 39,990, from January 17.
The Falkon Aerbook is a thin and light
laptop, measuring 16.5mm in thickness and weighs around 1.26kg. It boasts of a
13.3-inch, full-HD IPS display and is powered by Intel's 8th generation Core-i5
CPU. It also has 8GB of RAM and a 256GB SSD. Flipkart also says that the laptop
has a dedicated SSD slot for expanding the storage (up to 1TB). The trackpad
also supports multi-touch gestures. The Falkon Aerbook also has a 37Whr
battery, which promises up to a 5-hour battery life. Flipkart also says it will
offer door-step warranty with support for more than 10,000 pin code coverage.
Flipkart states that it's introducing the
Falkon Aerbook after analysing millions of customer reviews on its platform and
studying the market, where it has noticed a demand for affordable, sleek
form-factor laptops. It also collaborated with Intel and Microsoft to be able
to get such a laptop, at this price. According to Flipkart, the thin-and-light
laptop segment is expected to grow from 18 percent to 65 percent in the next
two years.