Sony Alpha 7RIV



Sony has just announced that its newest mirrorless camera is now in the Philippines, the 61MP full-frame Alpha 7RIV. As the latest addition to the company’s Alpha series, this mirrorless camera has a massive 61MP Exmor R BSI CMOS sensor and enhanced BIONZ X image processor. These inclusions result in superb imaging in precise speed.

With a 15-stop dynamic range at low sensitivities, it can give smooth natural gradations ranging from deep shadows to highlights. It features an APS-C crop mode delivering a remarkable high resolution of 26.2MP. It has 567 focal-plane phase-detection AF points covering 74 percent of the image area and 425 contrast AF points.

This device is also first to utilize Real-time Eye AF for movie recording and advanced Real-time Tracking and Real-time Eye AF for still image recording. For its viewfinder, it boasts OLED "Tru-Finder" electric viewfinder for superior detail, brightness, and contrast. Users can do high-speed continuous shooting at up to 10 fps with full AF and AE tracking for approximately 7 seconds in full-frame mode.

The Sony Alpha 7RIV is now available in the Philippines for pre-order from August 24 to September 15, 2019. There are two options for the pre-order package, Package A is for those who want the device/body only while Package B includes the G Master Lens to the camera unit. A combination of these packages is not allowed.Package A is priced at PHP 199,999.

12 months, 0 percent installment plan is applicable to All (Main unit + Lens only) purchase with Purchase Bundles. To avail the promo, a down payment of P 5,000 is required from interested buyers. Sony noted that the exclusive promotion should not be combined with any existing Sony camera promotions.