LG may have indirectly admitted yesterday its
flagship smartphone release strategy is somewhat flawed, pointing the finger at
“increased marketing investments” for another losing quarter in the mobile
industry, but that still doesn’t mean the company is done launching high-end
handsets this year.
In addition to the oft-rumored V40 ThinQ, a V35
Signature Edition is also reportedly in the pipeline, although the latter
ultra-premium model might not require a very aggressive advertising campaign.
That’s because we fully expect it to only go on sale in Korea in extremely
limited numbers.
We’re likely talking a few hundred units, at least
based on the first-ever LG Signature Edition phone. Closely related to the V30,
that overpriced zirconium ceramic beaut was merely sold in 300 copies back in
December, all of which were swiftly pre-ordered by “high-income earners and
signature enthusiasts.”
The LG V35 Signature Edition
should borrow most of its key specs from the “regular” V35 ThinQ, including a
beautiful 2:1 6-inch OLED screen, powerful Snapdragon 845 processor, and
AI-enhanced dual rear-facing cameras.
Obviously, in order to justify a price point of
around 2 million Korean won, equating to almost US$ 1,800, the exclusivist phone
is expected to upgrade a couple of standard V35 features, starting with hefty
256GB internal storage. The already sleek design is likely to get some sort of
a luxury makeover, competing against the Porsche Design Huawei Mate RS or Oppo
Find X Lamborghini Edition. LG is reportedly aiming for an August release, but
something tells us this isn’t going to show up at IFA Berlin or anywhere else
in the Western Hemisphere.
