The Fitbit Ionic: Adidas edition, which was
announced alongside the regular Fitbit Ionic last August, arrives March 19th
and is up for pre-order on the companies web site.
The Adidas edition is distinguished from its regular
brethren with its two-toned sports band in Ink Blue and Ice Grey with Silver
Grey aluminum case, unique watch face and includes the Adidas Train app
providing access to individual workouts with step-by-step coaching.
This approach is similar to the Apple Watch Nike+,
but unlike Apple, Fitbit is charging a premium of US$ 30. We'll see if this
approach works in due course.
