At the CES, American camera manufacturer
Polaroid announced a new entrant to its range of cameras - the Polaroid Pop.
The Polaroid Pop is a 20-megapixel digital camera that comes with the classic
3x4-inch Polaroid instant print format. Just like the company's older Polaroid
Snap and Snap Touch instant digital cameras and its Polaroid Zip instant
photoprinter, the new Polaroid Pop uses the ZINK Zero Ink Printing Technology. Alongside,
the company also unwrapped its home security camera called the Polaroid Hoop
that comes with human identification.
Polaroid is quite popular for its mini-sized instant
digital cameras with the Polaroid Snap and Polaroid Snap Touch already available
in the market. With Polaroid Pop, the company has strengthened its portfolio to
bring back the classic 3x4-inch Polaroid instant print format that is reminds
us of brand's iconic legacy instant print cameras.
The Polaroid Pop camera comes with a 3.97-inch
touchscreen LCD display for framing shots and navigating the camera's menu. It
includes a 20-megapixel CMOS sensor inside and dual-LED flash modules for high
quality images and 1080p full HD video recording capability. The camera can
store all the images and video on a microSD card (up to 128GB). It also
includes Bluetooth and Wi-Fi connectivity options that enable pairing with
mobile phones. With Polaroid print app, both iPhone and Android smartphones can
be used to manage and edit the prints with a number of creative filters,
digital stickers, effects and controls.
The camera owners will also have an all-in-one
solution provided by Polaroid for capturing and sharing images on-the-go. No
matter what device they use to capture images, users will be able to share the
image and video files seamlessly across devices. Additionally, the Polaroid Pop
has three colour modes - black and white, color, and vintage sepia. As we
mentioned, the Polaroid Pop instant print camera uses ink-free Zero Ink
Printing technology developed by the company ZINK.
In addition to that, Polaroid has also come up with
its take on Nest Cam at CES. Called the Polaroid Hoop wireless home camera,
this new home security camera looks after your house and comes at a price of US$ 199.99. The Polaroid Hoop home security camera offers
1080p video resolution to give even the minutest details of your home. The
camera comes with 140-degree lens that provides a wide-angle view to cover a
wider point of sight. There is a base affixed with the camera that gives
sturdiness to the camera so that it can be placed on a shelf or table.
The camera supports Wi-Fi and can be controlled
using Polaroid's app that is available on both Android and iOS platforms.
Through the app, users can set specific zones within a frame, such as a door,
and only trigger an alert if anything goes out of order within that frame. The
Polaroid Hoop camera can make a distinction between detecting persons or
animals that may enter a frame, and consequently gets turned on and off as per
your presence in the frame. The video footages are recorded by the Hoop camera
and then it sends an alert to its smartphone app to let the owner decide where
he wants to store the footage. For storage, Polaroid Hoop has two options - it
can save footages on your phone's memory card via Internet, otherwise the footages
go to the cloud storage, which can be retrieved later across the event
timeline. The Polaroid Hoop cloud service comes with a free base amount of
storage along with additional storage that can be purchased.
