Tecno Mobile, a subsidiary of Hong Kong-based
company Transsion Holdings that's also known for its Itel and Infinix brands,
on Monday unveiled five smartphones for India at an event in New Delhi. Called
the Tecno i3 (Rs. 7,990), i3 Pro (Rs. 9,990), i5 (Rs. 11,490), i5 Pro (Rs.
12,990), and i7 (Rs. 14,990). All prices stated are market operating prices
(MOP).
The Tecno i7 will be available in India from early
May, but the other four smartphones will be available from Wednesday in Punjab,
Friday in Rajasthan, and Saturday in Gujarat. All five smartphones will be
available in Champagne Gold, Sky Black, and Space Grey colour variants via
offline retailers.
Tecno Mobile, which has operations in Africa, says
all five new smartphones are 'Made for India', something it claims can be
discerned from the 'i' prefix in the names. One of the examples of
India-specific customisation include the camera app, which the company says
features an optimised algorithm tailored to the Indian skin tone.
The company also boasts of its PIXELEX engine that
is meant to improve the quality of night photos and videos. Some models, like
the Tecno i7, also come with a quad-LED flash module on the rear camera, apart
from screen flash and a separate LED module for the front camera.
Another feature being touted by the company is the
presence of an 'anti-oil fingerprint sensor', which it says allows users to
unlock their smartphones without much worry about "Indian lifestyle and
weather conditions."
Tecno Mobile also boasts of its Rocket Charging fast
charging technology, which is said to shorten charging time by as much as 20
percent compared to traditional charging methods. Finally, the company is also
highlighting features of its own HiOS custom Android ROM, which is based on Android
7.0 Nougat and includes features like Smart Split-Screen.
The biggest highlight of the Tecno i7 is its 16-megapixel front
camera which is being marketed as "night selfie camera." The front
camera comes with screen flash as well as front LED flash. The i7 also sports a
13-megapixel rear camera with quad-LED flash.
The Tecno i7 features a metallic build, and also
comes with a fingerprint scanner at the front embedded in the home button. It
features a 5.5-inch full-HD (1080x1920 pixels) IPS display. The dual-SIM
smartphone runs the company's own HiOS, based on Android 7.0 Nougat. It is
powered by 1.5 GHz octa-core processor coupled with 4GB RAM. The Tecno i7 packs
32GB of inbuilt storage that's expandable via microSD card.
Another highlight of the Tecno i7 is its 4000 mAh
battery with Rocket Charging. Connectivity options include 4G VoLTE support.
The Tecno i3 and Techo i3 Pro are nearly identical,
the with only difference increased memory (3GB of RAM) and the presence of an
anti-oil fingerprint sensor. The Tecno i3 bears a 5-inch HD IPS display, an
8-megapixel rear camera, an 8-megapixel front camera, 2GB of RAM, 16GB inbuilt
storage, 4G VoLTE and ViLTE support, and a 3050 mAh battery. Details on the Tecno
i5 and Tecno i5 Pro are forthcoming.